Faith Forward Partners

Case Study: Faith Forward Partners

Client Overview

Client: Faith Forward Partners – Affiliate Program for TriVita Wellness

Industry: Health and Wellness

Goal: Launch a faith-based affiliate program to replace a former multi-level marketing model and build a supportive online community for affiliates.

TriVita Wellness, headquartered in Scottsdale, Arizona, with additional offices in Chilliwack, British Columbia, has been a trusted name in health and wellness for over 25 years. A faith-based company rooted in Christian values, TriVita sought to transition from traditional multi-level marketing to affiliate marketing post-pandemic, aligning their mission with a new business model.

The Challenge

TriVita faced two major challenges:

1. Transitioning to Affiliate Marketing: Shifting from a long-standing MLM model to an affiliate-based system required creating a completely new structure while retaining their values and commitment to community.
2. Building a Faith-Centered Community: They needed a platform to support affiliates with faith-driven motivation, training, and tools in a safe and encouraging environment.

The Solution

To address these challenges, we developed Faith Forward Partners, a brand-new affiliate management and marketing program and community platform.

Our Approach Included:

• Strategic Planning: Developed the program’s vision, business plan, and structure in collaboration with TriVita’s leadership team.
• Brand Development: Designed Faith Forward Partners’ logo, branding, and messaging to reflect its Christian values.
• Web Design: Built a responsive, user-friendly website that highlights the program’s benefits and encourages sign-ups.
• Affiliate Program Design: Created a dual-management system for Faith Forward Partners and TriVita, ensuring seamless data flow and access.
• Community Platform Creation: Launched a private training portal on Circle, offering:
  • Curated training programs (live and self-paced).
  • A community forum for engagement.
  • Custom tools, resources, rewards, and challenges.
• Content Development: Produced video training, downloadable resources, and manuals tailored for affiliates’ success.

The Process

Discovery:

We worked closely with TriVita’s senior leadership to understand their goals, challenges, and audience needs.

Design & Development:

• Created a cohesive brand identity and website.
• Built the training portal within the Circle platform, integrating video content, community tools, and self-paced learning options.

Implementation:

• Developed all training materials, including step-by-step manuals and video modules.
• Coordinated with TriVita’s team to integrate their systems for dual management of affiliate data.

Launch:

The entire program is set to go live in early 2025, with training and resources ready for immediate affiliate engagement.

The Results

Although the program is scheduled to launch in 2025, initial feedback and metrics are promising:

• Strategic Alignment: Faith Forward Partners embodies TriVita’s mission to promote health and faith in tandem.
• Affiliate Readiness: The private training portal equips affiliates with tools and resources to succeed from day one.
• Engaged Community: Early user tests of the platform show strong interest and excitement among affiliates.

What Makes This Solution Unique?

• Faith-Based Focus: Faith Forward Partners offers a supportive, values-driven community for affiliates, setting it apart from generic programs.
• End-to-End Support: Affiliates receive comprehensive training, motivation, and resources in one place.
• Dual Management System: Seamless collaboration between Faith Forward Partners and TriVita ensures smooth operations.

Client Feedback

“Faith Forward Partners has been a transformative step in our journey. The team’s professionalism, vision, and execution brought our ideas to life while maintaining the faith-centered principles we hold dear. We couldn’t be more thrilled with the results!”
– Marcus Ellison, TriVita Wellness

Conclusion

Faith Forward Partners is poised to revolutionize affiliate marketing in the health and wellness industry by combining faith, community, and business success.