Bounce Capture

A small business consulting firm specializing in helping startups streamline operations and scale.
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Bounce Capture Bounce Capture
Case Study: BounceCapture – Revolutionizing Lead Generation for B2C and B2B Markets
Client Overview

BounceCapture lead generation service that helps businesses convert anonymous website visitors into actionable leads.

Unlike most competitors focusing solely on B2B, BounceCapture excels in capturing both B2B and B2C leads, filling a significant gap in the market.

By identifying and enriching visitor data, BounceCapture empowers businesses to grow email lists, optimize outreach, and drive conversions.

The Challenge

Many businesses were struggling to convert high website traffic into paying customers, despite significant investments in digital advertising. Existing lead generation tools primarily catered to B2B audiences, leaving a gap for businesses also targeting B2C customers.

BounceCapture set out to:

  • Address this gap by creating a service capable of capturing both B2B and B2C leads.
  • Automate data collection and enrichment while ensuring seamless integration with clients’ workflows.
  • Build a compelling brand and website to clearly communicate its value proposition.
The Goal

BounceCapture’s primary objectives were:

  1. Enhance Lead Generation: Capture and qualify leads from both B2B and B2C website traffic.
  2. Deliver Usable Data: Automatically migrate enriched lead data into client systems via FTP, email reports, or cold email programs.
  3. Establish a Professional Brand: Develop a clear, user-friendly, and scalable platform to attract clients and enable easy onboarding.
Our Solution

Steingate Advertising provided a comprehensive solution that included both front-end and back-end development:

Branding and Design
  • Created a modern logo and cohesive brand identity.
  • Designed an intuitive user interface (UI) and user experience (UX) to make client onboarding seamless.
  • Developed a professional website featuring compelling messaging, including the headline: “Are your digital ads drawing crowds but not customers?”
Website and Back-End Development
  • Integrated multiple data sources via APIs to collect, score, and qualify leads.
  • Automated the migration of enriched data to client systems, including:
    • FTP transfers.
    • Email reports.
    • Direct integration with cold email tools or CRMs.
  • Built a user-friendly client dashboard for accessing and managing data.
  • Set up payment processing and subscription management to simplify the client sign-up process.
The Results

BounceCapture’s service delivered outstanding results for their clients, including:

  • Beta Test generates a 400% ROI: A California-based health and wellness e-commerce brand saw a significant return on investment by converting paid traffic into actionable leads.
  • Streamlined Operations: Automated workflows enabled clients to focus on lead conversion rather than manual data processing.
  • Scalable Solutions: The flexible platform supported both small and large businesses, catering to diverse needs.
What’s Unique About This Solution?
  1. B2C and B2B Capability: Unlike competitors, BounceCapture excels in B2C lead generation while also serving B2B clients.
  2. End-to-End Automation: From data capture and scoring to seamless integration, the system minimizes manual effort.
  3. Customizable Delivery: Clients can receive enriched data via various channels, tailored to their workflows.
  4. Professional Brand Presence: A polished website and intuitive dashboard enhance the client experience and position BounceCapture as a trusted leader in the space.
Client Feedback

“Working with the Steingate team was seamless. They are a full-stack developer and project manager with deep expertise in web development and programming languages. Steingate managed the entire process between multiple vendors, handling everything from setting up APIs and conducting thorough testing to integrating various e-commerce components. Beyond the technical expertise, they delivered an excellent website designed to sell and perform. We couldn’t be happier with the team and the final output.”
— BounceCapture Team

Visual Portfolio

The BounceCapture website, designed by Steingate Advertising, features:

  • A sleek, modern design with clear navigation.
  • A user-friendly dashboard for managing leads.
  • Seamless integrations for payment processing and data delivery.
Conclusion

BounceCapture, with Steingate Advertising’s support, has become a game-changing solution for lead generation.

By capturing both B2B and B2C leads and delivering actionable data seamlessly, BounceCapture has helped businesses maximize ROI and streamline operations.

Steingate’s comprehensive approach—from branding to back-end programming—ensured that BounceCapture launched as a professional, scalable, and user-friendly platform.

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Brands We’ve Built and Customers We've Partnered With Over The Years

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What Do They Say About Our Team and Our Work?

Doug is AMAZING! His knowledge in the area of email marketing has blown me away and he INSTANTLY improved my business with just a few simple tips. I’ve had the extreme pleasure of collaborating with Doug a few times for podcast interviews and he ALWAYS over-delivers. I can’t recommend him highly enough as a coach, marketing guru, and all around great dude!

Adam Schaeuble
Adam Schaeuble
March 21, 2019

l initially hired Doug Morneau and his team to review our website design, SEO and social media marketing and to suggest ways to improve the overall experience. What they ended up providing us with was much much more. He team always took a proactive approach, providing guidance and insight on ways to improve our site experience and ranking, and quickly problem-solved any issues we had. More importantly, Doug was a fountain of knowledge on best-practices for digital marketing and was always eager to share and teach – something most agencies are reticent to do. Doug continues to provide direction on ways to generate investor awareness and ways to improve our overall brand.

Tammey George
Tammey George
Chief Operating Officer at Watson Goepel LLPChief Operating Officer at Watson Goepel LLP
January 3, 2013

Doug is a creative thinker who is passionate about people and marketing. For several years as an Alpha Advisor and as the Networking Chair of the 2003 Vancouver Alpha Conference, Doug was positive and full of great ideas. Meeting with him one-on-one was something I always looked forward to because of his fresh way of looking at marketing, his passion for people and his positive outlook.

Sue Cockburn
Sue Cockburn
Supporting Small Business Dreams
July 15, 2012

Doug is one of my favorite people, with both sharp intellect and a great sense of humor. His insights on marketing, business, and travel are always spot on, well balanced, and lively.

Olivier Chaine
Olivier Chaine
Technology Executive & Advisor

“Doug is an excellent motivator who inspires confidence and a sense of purpose. His ability to focus on objectives while helping others to put their best foot forward is an amazing talent.”

Roland Catalano
Roland Catalano
PMP
March 17, 2008

“I could go on and on but the simplest way to describe Doug’s work is:

Intelligent, Insightful & Brilliant!”

Elco G.
Elco G.
March 14, 2008

“Email is the cornerstone of our digital lives, and Doug Morneau is here to explain how to turn a humble email list into a powerful sales funnel to help broaden your reach, engage your audience, and — of course! — drive revenue. This book should be required reading for marketing directors, small business owners, online entrepreneurs, and anyone else searching for a proven, high-ROI method to make meaningful contact with customers.”

Katie Schaeffer
Katie Schaeffer
Chief Operating Officer of Schaeffer’s Investment Research

In my role consulting organizations on how to best leverage their email list, I deal with the issues Doug outlines on a daily basis. If you plan to use email in any way in your marketing plan, this needs to be on your reading list.

Christopher Hanks
Christopher Hanks
Senior Director, Email Marketing
National Media, Inc.

“Doug reveals the lucrative potential of email list rental. He dispels myths about email marketing being dead and shares resources and tricks to maximize ROI. This book is a valuable resource for marketers aiming to boost sales and profits.”

Lawrence Katzman